Universal Lowers the Cost of a CD

Universal Lowers the Cost of a CD from $17-$19 to $13.

UMVD President Jim Urie said the move will benefit consumers and the company's retail customers, while invigorating the overall music industry. "Music fans will benefit from these price reductions. Our new pricing model will enable U.S. retailers to offer music at a much more appealing price point in comparison to other entertainment products."